We use the GOV.UK style guide by default.
Go to the style guide A to Z – GOV.UK
What's included in the style guide
The style guide covers a wide range of writing guidance, including:
- capitalisation
- numbers
- job titles
- bullets
- gender
- hyphens
- words to avoid
- geography and place names
- plain English
- abbreviations and acronyms
Specific to Woking Borough Council
In addition to the guide above there are some rules specific to Woking.
Do not say:
- 'the council is working hard to fix the issue'
- 'the Housing team are reviewing applications'
- 'Woking Borough Council is committed to reduce fly-tipping '
Write in the first person and say 'we':
- 'we are working hard to fix the issue'
- 'we are reviewing applications'
- 'we are committed to reducing fly-tipping'
Tone and consistency
Writing in this way makes:
- the whole site more consistent and it will feel like it is written in one voice
- sentences shorter in length
- the tone of the site more personal and conversational
If you have to reference the name of the council (for example when referencing a strategy document), the official name is 'Woking Borough Council'.