Advertisement consent

Important notes

This form should be used for proposals to display an advertisement or sign which requires planning permission. The term advertisement covers a very wide range of advertisements and signs including; posters and notices; placards and boards; fascia signs and projecting signs; pole signs and canopy signs; models and devices; advance signs and directional signs; estate agents' boards; captive balloon advertising (not balloons in flight); flag advertisements; price markers and price displays; traffic signs; town and village name-signs.

Applications for advertisement consent should be submitted in accordance with the requirements in this checklist. If not, the application may be declared invalid and not determined or processing may be delayed.

If the application is submitted electronically one copy of the form and each of the drawings, plans and documentation will be required but two copies (one original and one copy) will be required if the application is submitted in paper form. If samples of materials are submitted, only one sample of each of the materials will be required.

Drawings should include information clearly stating the original size of the paper and include a scale bar indicating a minimum 0-10 metres. This is to enable them to be accurately read online. Plans marked with "do not scale" or any similar phrase will be returned as unacceptable as for planning purposes we must be able to scale from all drawings.

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National requirements

  • Completed application form.

  • A plan which is drawn to an identified scale which shows the direction of north and identifies the location of the site by reference to at least two named roads and identifies the proposed position of the advertisement

  • The correct fee.

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Local requirements (reviewed 12 September 2014)

  • A plan showing the site, the proposal, the site boundaries and the position of neighbouring buildings at a scale of 1:200 or less (i.e. 1:100).

  • Existing and proposed elevations at a scale of 1:50 or 1:100.

  • Advertisement drawing(s) (at a scale of 1:50 or 1:100) (showing advertisement size, siting, materials and colours to be used, height above ground, extent of projection and details of the method and colour(s) of illumination [if applicable]).

  • Lighting assessment (if application includes proposals for illuminated signage or the installation of lighting).

  • Streetscene, photos and photomontages. At applicant's discretion but will be required if the proposal is within a conservation area or affects a listed building. (National Planning Policy Framework Section 7, Core Strategy Policies CS20, CS21 and CS24)

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Apply online

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Printable application form

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Guidance on completing application form

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